Italian, clean and sustainable. It is not the slogan for a commercial product made in Italy, but the trend for the 2021 holiday. Domestic tourism, longer and “slower” holidays and greater attention for cleaning. These are the characteristics sought by travelers for the next vacation.

The health emergency, which has profoundly changed our daily habits, has not spared even the tourism field.People have returned to travel but they think about vacation in a more sustainable way: closer destinations, longer stays and in healthier and cleaner environments. These are the trends that emerge from some reports from Skyscanner and Booking.com.

DOMESTIC TOURISM – Confirming the trend of last March / April, domestic tourism is on a constantly growing trajectory, confirming the change in habits. Italians prefer closer destinations, also because they are easier to reach by car.

LONG STAY – Skyscanner report highlights this trend. And if it is true that the increase in one-way travel in March 2020 was justified by the need to reunite with loved ones, in recent months the trend has continued to rise.




Why? Because people are starting to combine holidays and smartworking: with the possibility of enjoying quality time with loved ones, without neglecting work. Find out how here.
BOOKING – Many travelers are willing to book even within a month of departure. Furthermore, more flexible cancellation policies favor bookings because they make travelers feel safer even in the event of unforeseen events.

CLEANING – Attention for well cleaned spaces ha increased. An element, that of hygiene, already emerged from the TripAdvisor report last June and strengthened by that of Booking.com. On the portals there was a considerable increase (of over 60%) in the use of terms, in the research phase, of a structure such as “clean” and “hygiene”.

SUSTAINABILITY – A review of old habits also reflects in terms of sensitivity to our planet. Yes to the road trip by car, instead of traveling by plane. Yes to a slower tourism, no to “hit and run” destinations.
Italy, with the richness of its landscapes and its cultural, architectural and cultural traditions, will thank you!



Flexible cancellation policies in case of new restrictions, high cleaning standards and extra services in order to live a unique sensory experience. Choose your ideal holiday house/villa for your 2021 vacation in Salento, here:Â
Holiday houses –> https://www.villainpuglia.it/EN/Home
Holiday villas –> https://www.villesalento.it/index.html#/
For further information:
e-mail –> info@villesalento.it
phones –> (+39) 392/0202233 – (+39) 328/4617633
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